event posters

Credits
Studio: Thirst
Client: The Silverroom
Design
Design Direction: Rick Valicenti 
Graphic Design: Nick Adam
Design Intern: Aisha McDaniel
The Silverroom Block Party is Chicago’s annual celebration of cultural diversity through expression, music, and art. For the second consecutive year, Silverroom founder and Loeb Fellow, Eric Williams, approached Thirst to design the block party’s graphic program.

Thirst, led by Rick Valicenti and Nick Adam was joined by design intern Aisha McDaniel from Chicago State University in designing the visual identity system. With nearly 40,000 attendees and a one-day economic impact of $2 million, the 2019 event was titled THE GREATER GOOD in acknowledgment of community.

Built of differently sized circles, Thirst’s iconic ‘g’ becomes a symbol for the event and the community, graphically representing both sound and a gathering.

staff and volunteers ensured everyone was doing good

different yet related

typography was minimal

Chicago house DJ Ron Carroll

event banners

over 150 performing artist and 40,000 attendees — photo by Nick Blasing courtesy of Silverroom

event programs printed and distributed by The Chicago Reader

greater good bye

Credits
Studio: Thirst
Client: The Silverroom
Design
Design Direction: Rick Valicenti
Graphic Design: Nick Adam
Design Intern: Aisha McDaniel
Design Process

Aisha and Nick collaborate during a client meeting

the ‘g’ icon had many phases of development

this felt good, but was ultimately not used

all over printing was an exciting early idea

the event program in situ on the street

early concepts focused on diversity of form

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