TYPEFORCE 4 CATALOG 



Client: Co-Prosperity Sphere, Public Media Institute
Studio: Firebelly
Nick Adam: Design Direction, Design, Custom Processing Scripts
Will Miller: Design Direction, Design

Ross Burwell: Design

Graphic Arts Studio: Printer
Rohner Press: Dimensional Foil
Domtar through Andrew Dembitz at Veritiv: Paper


Scope: Book Design

Awards:
Print Magazine, Regional Design Annual
Chicago Design Archive
Society of Typographic Arts

Typeforce tends to be a festive affair; the 4th annual event was as lively as any. It was colorful. It was interactive. It was loud. And it was packed with over 1,200 attendees at the opening.

Of course, you can never quite capture lightning in a bottle, but with the Typeforce 4 book, we made every effort to recreate the palpable energy and sense of continuous discovery that made the night so memorable.

We sourced Joseph Michael Essex's primer on typography as a foreword, and used metallic and dimensional foils to create different layers and depths to recall the ultra-sensory and cerebral experience of the opening reception.

The content is arranged to mimic an infinite vertical scroll, a rigorously curated wall of consciously composed images.

The book invites readers to treat it as they might a device, manipulating and re-orienting it in their hands to absorb one bite-size bit of imagery or text after the next, each one compelling on its own but, as a collection, becoming something else entirely. Together they are a whole, a single organism, a lasting, tangible record of a night full of noise, color and community joined in celebration.


LET’S WORK TOGETHER

REACH OUT: NICK@SPAN.STUDIO


This website incudes the curriculum vitae and a portfolio of projects Nick Adam lead, directed, and/or designed.
Much of the work was collaboratively designed in the internationally-awarded design studios of Span, Thrist, and Firebelly.
Some of these projects are personal explorations and some can be found in the permentant collection of museusms.


︎ ENJOY THE DAY ︎ COPYRIGHT 2024 NICK ADAM ︎